NBA 6921

Last Updated

  • Schedule of Classes - March 26, 2025 7:24PM EDT
  • Course Catalog - March 26, 2025 7:07PM EDT

NBA 6921
AI for Business Applications

Course information provided by the Courses of Study 2024-2025.

With the availability of large, fine-grained traces of consumer behavior, artificial intelligence is increasingly deployed to automate marketing tasks by personalizing consumer experiences. This course is focused on demystifying the artificial intelligence hype by giving you a high-level understanding of how artificial intelligence works, and what it can (and cannot) do well. The course will involve a mixture of lectures, lecture-style case studies, and hands-on exercises in class.

When Offered Spring.

Comments There are no coding, math, or statistics prerequisites for this course.

View Enrollment Information

Syllabi: none

  •   Regular Academic Session.  Combined with: NBA 4920

  • 3 Credits GradeNoAud

  •  8701 NBA 6921   LEC 001

    • TR
    • Jan 21 - May 6, 2025

    • Manzoor, E

  • Instruction Mode: In Person
    Enrollment limited to: Master of Business Administration (MBA), Johnson Master of Professional Studies (MPS), and graduate students. This course counts as a Management Science Elective.
    Add/Drop dates: 9:00 am, January 14, 2025 - 11:59 pm, February 4, 2025. Students will be assessed a $100 late fee and be required to obtain faculty permission to add/drop after February 4, 2025. If you drop after March 18, 2025, you will also receive a "W" on your transcript in addition to the late fees.

    Instructor Consent Required (Add)

Syllabi: none

  •   Regular Academic Session.  Combined with: NBA 4920

  • 3 Credits GradeNoAud

  •  8709 NBA 6921   LEC 002

    • TR
    • Jan 21 - May 6, 2025

    • Manzoor, E

  • Instruction Mode: In Person
    Enrollment limited to: Master of Business Administration (MBA), Johnson Master of Professional Studies (MPS), and graduate students. This course counts as a Management Science Elective.
    Add/Drop dates: 9:00 am, January 14, 2025 - 11:59 pm, February 4, 2025. Students will be assessed a $100 late fee and be required to obtain faculty permission to add/drop after February 4, 2025. If you drop after March 18, 2025, you will also receive a "W" on your transcript in addition to the late fees.

    Instructor Consent Required (Add)

Syllabi: none

  •   Regular Academic Session.  Combined with: NBA 4920

  • 3 Credits GradeNoAud

  • 12085 NBA 6921   LEC 003

    • TR
    • Jan 21 - May 6, 2025

    • Manzoor, E

  • Instruction Mode: In Person
    Enrollment limited to: Master of Business Administration (MBA), Johnson Master of Professional Studies (MPS), and graduate students. This course counts as a Management Science Elective.
    Add/Drop dates: 9:00 am, January 14, 2025 - 11:59 pm, February 4, 2025. Students will be assessed a $100 late fee and be required to obtain faculty permission to add/drop after February 4, 2025. If you drop after March 18, 2025, you will also receive a "W" on your transcript in addition to the late fees.

    Instructor Consent Required (Add)