NBAB 6220

NBAB 6220

Course information provided by the Courses of Study 2019-2020.

Sustainable competitive advantage is derived from maximizing customer closeness while building positive competitive differentiation. This course covers the key frameworks, best practices, and approaches used effectively by strategic marketers

When Offered Multi-semester course (Spring, Summer).

Permission Note Enrollment limited to: students enrolled in the Cornell Executive MBA Americas degree program.

View Enrollment Information

Enrollment Information
Syllabi: none
  •   Regular Academic Session. 

  • 2.25 Credits GradeNoAud

  •  1805NBAB 6220  LEC 001

    • S
    • May 30, 2020
    • Staff

    • S
    • Jun 13, 2020
    • Su
    • Jun 14, 2020
    • SSu
    • Jun 27 - Jun 28, 2020
    • S
    • Jul 11, 2020
  • Instruction Mode: Distance Learning-Synchronous

Enrollment Information
Syllabi: none
  •   Regular Academic Session. 

  • 2.25 Credits GradeNoAud

  •  1806NBAB 6220  LEC 002

    • S
    • May 30, 2020
    • Staff

    • SSu
    • Jun 13 - Jun 14, 2020
    • S
    • Jun 27, 2020
    • Su
    • Jun 28, 2020
    • S
    • Jul 11, 2020
  • Instruction Mode: Distance Learning-Synchronous