NBA 6650

NBA 6650

Course information provided by the Courses of Study 2023-2024.

This is an introductory management course covering the strategic management of technology and innovation in established firms as well as startup organizations. This course is designed for students who may someday work in, consult for, and/or create firms whose primary product is fundamentally related to technology or innovation. The course typically includes both M.B.A. students and graduate students in science. It starts by examining how industries are transformed by new technologies and how these patterns of industrial change generate both opportunity and high rates of firm failure. We will then explore the questions: Why do some technology leaders fail? and How do technology innovators successfully take on and replace incumbent firms? This leads to an examination of internal management issues, focusing on the design of innovative organizations: designing reward systems, managing growth, overcoming resistance to change, and using organizational culture to promote innovation.

When Offered Spring.

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Syllabi: none
  •   Regular Academic Session. 

  • 3 Credits Opt NoAud

  •  8371 NBA 6650   LEC 001

  • Instruction Mode: In Person
    Enrollment limited to:MBA, Johnson MPS, Graduate students, Undergraduate Seniors and Juniors For Johnson Students: If you are taking this class to fulfill your Leadership requirement, it must be taken as LETTER GRADED. ** S/U or Letter Grade Only - NO AUDITS ALLOWED ** Deadline for Changing Grade Option: March 18th Add/Drop dates: January 16th – February 5th Deadline to drop February 5th at 11:59pm. Permission from faculty required to add/drop after February 5th. A late fee of $100.00 will be charged after February 5th. Deadline to drop without “W” March 18th. After this date, "W" grade on your transcript in addition to the late fees. This course counts as a Management Science Elective. This course counts as a Leadership Elective.