NBA 3000

NBA 3000

Course information provided by the Courses of Study 2022-2023.

Designing New Ventures is a comprehensive introduction to the key aspects of envisioning, starting and running a new business. New Ventures focuses both on concepts and frameworks in entrepreneurship and on "doing" entrepreneurship. Students will form teams, ideate new businesses, complete customer development, construct business models and work towards defining minimum viable products. Topics covered will include definition of the market, sales and distribution, competition, hiring and management of people, cash flow and financial management, making compelling pitches and raising capital. The course culminates in a capstone project of writing a business plan and presenting to a group of entrepreneurs and investors. This course is appropriate both for students interested in launching an entrepreneurial endeavor or students who will benefit from learning frameworks applied to the entrepreneurial process.

When Offered Fall, Spring.

Permission Note Enrollment limited to: non-Johnson School undergraduate juniors and seniors.

Comments Johnson School and graduate students, see NBA 5640.

View Enrollment Information

Syllabi: none
  •   Regular Academic Session. 

  • 3 Credits GradeNoAud

  •  8332 NBA 3000   LEC 001

  • Instruction Mode: In Person
    • Enrollment limited to: Non-Johnson Undergraduate Seniors and Juniors only. • Add/drop January 17th at 9:00am to February 6th at 11:59pm. • You may only add or drop a full semester class after February 6th with permission of the faculty AND a late fee of $100.00 will be charged for each add or drop transaction. • If you are dropping after March 20th at 11:59pm you will also receive a "W" on your transcript in addition to the late fees. • There will be no enrollment from a wait list into a class if you have a time conflict or if it will create an overload.