AEM 2480

AEM 2480

Course information provided by the Courses of Study 2020-2021.

Covers merchandising principles and practices as they apply to food industry situations. Examines the various elements of merchandising such as buying, pricing, advertising, promotion, display, store layout, profit planning and control, and merchandising strategy. Considers the consequences of food industry trends and initiatives for other industry members, public policy makers, and consumers.

When Offered Spring.

Prerequisites/Corequisites Prerequisite: AEM 2420 and AEM 2200.

Outcomes
  • Students will explore the dynamics of food distribution systems and the economic principles that underly food industry dynamics.
  • Student assignments and exams will require finding, evaluating, and ethically using information.
  • Student assignments will require integration of quantitative and qualitative information to propose solutions.
  • Student assignments will be graded for clarity and composition.
  • Students will complete both individual and team assignments.

View Enrollment Information

Syllabi:
  •   Regular Academic Session.  Combined with: AEM 6480

  • 3 Credits Stdnt Opt

  •  9477 AEM 2480   LEC 001

    • MW Uris Hall G01
    • Feb 8 - May 14, 2021
    • Hooker, D

  • Instruction Mode: In Person
    Enrollment limited to students who are able to attend in-person classes in the Ithaca area.

Syllabi:
  •   Regular Academic Session.  Combined with: AEM 6480

  • 3 Credits Stdnt Opt

  • 19640 AEM 2480   LEC 002

    • MW Online Meeting
    • Feb 8 - May 14, 2021
    • Hooker, D

  • Instruction Mode: Online
    Enrollment in the online section is limited. Students should place themselves on the waitlist for the online section only if there are no spots currently open.