NCCB 5030

NCCB 5030

Course information provided by the Courses of Study 2019-2020.

Through a discussion of key marketing theories and practical application, this course prepares business managers to formulate and communicate solutions to commonly faced marketing problems. It explores marketing strategy, mix, and research, while emphasizing the importance of quantitative analysis and consumer behavior.

When Offered Spring.

Permission Note Enrollment limited to: students enrolled in the Cornell Executive MBA Americas degree program.

View Enrollment Information

Syllabi: none
  •   Seven Week - Second. 

  • 3 Credits Opt NoAud

  • 18594 NCCB 5030   LEC 005

  • Instruction Mode: Distance Learning-Synchronous
    Taught in El Segundo, CA.

Syllabi: none
  •   Seven Week - Second. 

  • 3 Credits Opt NoAud

  • 18595 NCCB 5030   LEC 006

    • TBA Houston, TX
    • Mar 7 - May 3, 2020
    • Thomas, M

  • Instruction Mode: Distance Learning-Synchronous
    Taught in Houston, TX.