NBA 5640

NBA 5640

Course information provided by the Courses of Study 2019-2020.

Designing New Ventures is a comprehensive introduction to the key aspects of envisioning, starting and running a new business. New Ventures focuses both on concepts and frameworks in entrepreneurship and on "doing" entrepreneurship. Students will form teams, ideate new businesses, complete customer development, construct business models and work towards defining minimum viable products. Topics covered will include definition of the market, sales and distribution, competition, hiring and management of people, cash flow and financial management, making compelling pitches and raising capital. The course culminates in a capstone project of writing a business plan and presenting to a group of entrepreneurs and investors.

When Offered Fall, Spring.

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Syllabi: none
  •   Regular Academic Session. 

  • 3 Credits Opt NoAud

  • 15830 NBA 5640   LEC 001

  • Instruction Mode: Hybrid - Online & In Person
    **Open to Johnson and Grad students Only** Add/Drop Dates: Johnson Students – January 14th at 8:00am to February 4th at 4:00pm. You may add or drop a full semester class after February 4th with permission of the faculty. A late fee of $100.00 will be charged for each add or drop transaction. If you are dropping after March 17th you will also receive a "W" on your transcript in addition to the late fees. Non-Johnson students may add themselves to the waitlists during their enrollment periods, however Johnson Students have priority into the classes and non-Johnsons will be enrolled: 1) IF seats are still available after Johnson students complete their enrollment period and 2) IF the instructor allows.