HADM 4425

HADM 4425

Course information provided by the Courses of Study 2019-2020.

This course immerses students in the global leisure cruise industry—the economics, markets, and organizations that comprise the fastest-growing sector of the hospitality industry. The course features industry executives from a leading cruise company, Royal Caribbean Cruises, Ltd., who describe current practice in cruise finance, pricing, ship design, marketing, distribution, operations, and human resources management. Students conduct individual and team analyses that examine opportunities and challenges across the cruise industry. An optional 3-day cruise offers an insider look at cruise operations and the guest experience.

When Offered Spring (Weeks 1-7).

Permission Note Enrollment open to: seniors, juniors and graduate students in SHA only. Others by permission of the instructor.

Satisfies Requirement Satisfies HADM of Free Electives for SHA students.

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Enrollment Information
Syllabi: none
  •   Seven Week - First. 

  • 2 Credits GradeNoAud

  • 14519HADM 4425  LEC 001

    • TRStatler Hall 391
    • Jan 21 - Mar 10, 2020
    • Kwortnik, R

  • Enrollment open to: seniors, juniors, sophomores, and graduate students in SHA only. Others by permission of the instructor.