NBA 5180

NBA 5180

Course information provided by the Courses of Study 2018-2019.

This course introduces students to a design toolkit and mindset for creative problem solving. Embraced by major consulting firms, large corporations, tech start-ups and NGOs, design has rapidly emerged as an innovation driver. The design mindset enables a shift from a 20th century, market-based perspective to a more sustainable, human-centered approach to meet this century's systemic challenges. The course will introduce you to design strategy and provide you with the tools to apply it in a variety of settings, appropriate to careers in consulting, marketing, HR, new product development, financial services, digital tech, entrepreneurship and social innovation. Topics covered include: opportunity finding and innovation; the design thinking cycle of inspiration-interpretation-ideation-implementation; and visual communication. Students will learn to apply design strategies to their work to make it more integrated and collaborative. This course will require openness to new ways of (divergent) thinking.

When Offered Spring.

View Enrollment Information

Enrollment Information
Syllabi: 1 available
  •   Seven Week - First. 

  • 1.5 Credits GradeNoAud

  • 14694NBA 5180  LEC 001

  • **MUST ATTEND FIRST CLASS TO REMAIN ENROLLED** GM and Grad Students Only Add/Drop Dates: Johnson Students – January 15th at 8:00am to February 5th at 4:00pm. Non-Johnson Students: January 28th at 8:00am to February 5th at 4:00pm. You may add or drop a first-half class after February 5th with permission of the faculty. A late fee of $100.00 will be charged for each add or drop transaction. If you are dropping after February 19th you will also receive a "W" on your transcript in addition to the late fees. Non-Johnson students may add themselves to the waitlists during their enrollment periods, however Johnson Students have priority into the classes and non-Johnsons will be enrolled: 1) IF seats are still available after Johnson students complete their enrollment period and 2) IF the instructor allows.

  • 17497NBA 5180  LEC 003

  • GM and Grad Students Only Add/Drop Dates: Johnson Students – January 15th at 8:00am to February 5th at 4:00pm. Non-Johnson Students: January 28th at 8:00am to February 5th at 4:00pm. You may add or drop a first-half class after February 5th with permission of the faculty. A late fee of $100.00 will be charged for each add or drop transaction. If you are dropping after February 19th you will also receive a "W" on your transcript in addition to the late fees. Non-Johnson students may add themselves to the waitlists during their enrollment periods, however Johnson Students have priority into the classes and non-Johnsons will be enrolled: 1) IF seats are still available after Johnson students complete their enrollment period and 2) IF the instructor allows.

Enrollment Information
Syllabi: none
  •   Seven Week - First. 

  • 1.5 Credits GradeNoAud

  • 17496NBA 5180  LEC 002

  • GM and Grad Students Only Add/Drop Dates: Johnson Students – January 15th at 8:00am to February 5th at 4:00pm. Non-Johnson Students: January 28th at 8:00am to February 5th at 4:00pm. You may add or drop a first-half class after February 5th with permission of the faculty. A late fee of $100.00 will be charged for each add or drop transaction. If you are dropping after February 19th you will also receive a "W" on your transcript in addition to the late fees. Non-Johnson students may add themselves to the waitlists during their enrollment periods, however Johnson Students have priority into the classes and non-Johnsons will be enrolled: 1) IF seats are still available after Johnson students complete their enrollment period and 2) IF the instructor allows.