NBA 6860

NBA 6860

Course information provided by the Courses of Study 2016-2017.

An introduction of core concepts encountered in entrepreneurial businesses. The class is designed to broadly prepare students for working in start-up entrepreneurial environments and assist in fostering a like mindset. The course consists of lectures, guest speakers and a short written paper. By the end of the course, students will be able to discuss topics and issues related to beginning and running start-up companies. Participants will understand terminology and general concept categories including idea validation and market assessment, product and marketing strategy, networking, team selection culture and team building, legalities formation issues, business partnerships, marketing tactics, patents trademarks copyrights and financing business.

When Offered Spring.

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Syllabi: none
  •   Regular Academic Session. 

  • 1 Credit S/U NoAud

  • 13219 NBA 6860   LEC 001

  • GM and Grad students only Non-Johnson students may add themselves to the waitlists during the enrollment periods, however Johnson Students have priority into the classes and non-Johnsons will be enrolled: 1) IF seats are still available after Johnson students complete their enrollment period and 2) IF the instructor allows. Add/Drop Dates: Johnson Students – January 17th – February 8th. Non-Johnson Students – February 2nd – February 8th You may add or drop a full semester class after February 8th only with permission of the faculty. A late fee of $100.00 will be charged to your bursar account, for each add or drop transaction. If you are dropping after March 22nd you will also receive a “W” on your transcript in addition to the late fee.