NBA 6530

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  • Schedule of Classes - June 15, 2016 6:14PM EDT
  • Course Catalog - June 9, 2016 6:15PM EDT

NBA 6530
Strategic Alliances

Course information provided by the Courses of Study 2015-2016.

A wide variety of strategic alliances are being used today as companies try to leverage their resources for competitive advantage. This course gives an overview of the spectrum of alliances, examining the strategic rationale and pros and cons of each major type of alliance. The primary focus is on joint ventures as a specific form of strategic alliance, where the success rate is less than 50 percent. The course develops a set of principles that have contributed to success for Corning Incorporated. The course is taught from the perspective of the general manager of a major business unit.

When Offered Spring.

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Syllabi: none

  •   Seven Week - First. 

  • 1 Credit GradeNoAud

  • 14888 NBA 6530   LEC 001

  • ** GM and Grad Students Only ** Add/Drop Dates: Johnson Students - January 19th at 8:00am to February 10th at Noon. Non-Johnson Students: February 4th at 8:00am to February 10th at 4:00pm. You may add or drop a first-half class after February 10th with permission of the faculty. A late fee of $100.00 will be charged for each add or drop transaction. If you are dropping after February 24th you will also receive a "W" on your transcript in addition to the late fees.

    Department Consent Required (Add)