COMM 6790

Social Media Pro-Seminar

Course Description

Course information provided by the Courses of Study 2023-2024. Courses of Study 2024-2025 is scheduled to publish mid-June.

This graduate-level seminar is designed to provide students with an in-depth understanding of the complex and rapidly-evolving landscape of social media research and theory. It is offered as a 1.5-credit course with the option to repeat so that students can enroll for both semesters. In this seminar, we will examine current research in social media, investigate critical questions from various methodological perspectives, and address the contemporary debates about social media and technology in the research field and public discourse. While the seminar focuses on social cognition and social influence, it covers a broad spectrum of topics spanning digital technologies, social behaviors, and society.

When Offered Fall, Spring.

• Develop a comprehensive understanding of the main approaches, theories, and methodologies in social media research.
• Synthesize and evaluate research evidence across conceptual dimensions, different research paradigms, and divergent viewpoints.
• Employ theoretical knowledge and research evidence to generate original research questions.
• Evaluate the relevance of research evidence for different sociocultural contexts and experiences.
• Identify and assess ethical issues that arise in social media research.
• Determine and justify broader impacts of research for practice and society.
• Demonstrate critical analysis, social media literacy, and argumentation skills to contribute to contemporary debates in social media research and practice.

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