AEM 5220

Last Updated

  • Schedule of Classes - December 22, 2024 7:33PM EST
  • Course Catalog - December 22, 2024 7:07PM EST

AEM 5220
Digital Business Strategy

Course information provided by the Courses of Study 2024-2025.

As digital innovations revolutionize industries, many companies struggle to figure out the changing terms of competition. We will examine earlier digital transformations of industries such as books, music, software, telecommunications, and newspapers to assess the potential impact of Internet of Things, 5G networks, and the fourth industrial revolution. Students will critically evaluate the nature of data and information as economic goods; the role of communication networks in the economy; the industrial impact of digitization, including data, analytics, and AI; the platformization of markets; and new business models and business opportunities.

When Offered Fall.

Permission Note Enrollment limited to: graduate students.

Outcomes
  • Students will be able to use analytical frameworks to craft digital business models and facilitate organizational design.
  • Students will be able to assess the effects of technological and societal change on competition in digital markets.
  • Students will be able to develop strategies for capturing economic benefits from innovation opportunities.

View Enrollment Information

Syllabi: none

  •   Regular Academic Session.  Combined with: AEM 3220

  • 3 Credits Stdnt Opt

  •  8786 AEM 5220   LEC 001

  •  
    • MW Warren Hall 151
    • Aug 26 - Dec 9, 2024

    • Leiponen, A

  • Instruction Mode: In Person
    Enrollment preference given to: Master of Professional Studies (MPS) students in Applied Economics and Management. All other graduate/professional students should place their name on the waitlist.