AEM 4420

AEM 4420

Course information provided by the Courses of Study 2023-2024.

Provides a framework for examining the effectiveness of marketing strategies in economies in transition and identifying the challenges and opportunities for firms in low-income economies to access industrial markets. Appraises the risk of entering markets in low-income economies and assesses the political, legal, cultural, and economic forces. Analyzes and discusses case studies of companies.

When Offered Fall.

Permission Note Enrollment limited to: juniors and seniors.
Prerequisites/Corequisites Prerequisite: AEM 2420 and PUBPOL 2000, or ECON 3030, or AEM 2600.

View Enrollment Information

Syllabi:
  •   Regular Academic Session.  Combined with: AEM 5420

  • 3 Credits Graded

  •  9225 AEM 4420   LEC 001

    • W Warren Hall 150
    • Aug 21 - Dec 4, 2023
    • Christy, R

  • Instruction Mode: In Person
    Prerequisite: AEM 2400 or 2420 and PAM 2000, ECON 3030 or AEM 2600/2601. Enrollment limited to: seniors or graduate students. Enrollment preference given to Dyson students. Email Jennifer Marshall (jr889) if you'd like to enroll.