NRE 5150

Last Updated

  • Schedule of Classes - March 3, 2021 7:15PM EST
  • Course Catalog - March 3, 2021 7:16PM EST

NRE 5150
Doctoral Seminar in Behavioral Marketing

Course information provided by the Courses of Study 2020-2021.

This seminar focuses on behavioral marketing. Topics may include judgment and decision making, consumer memory, learning, and cognition, the social psychology of consumer behavior, and the self in consumption and production, among others. The specific topics discussed in this seminar change every semester. Please contact the instructor for information.

When Offered Fall, Spring.

Permission Note Enrollment limited to: Graduate students.

View Enrollment Information

Syllabi:

  •   Seven Week - First. 

  • 1.5 Credits GradeNoAud

  • Topic: Cognitive Perspectives

  • 13789 NRE 5150   LEC 001

  •  
    • T
    • Sep 2 - Oct 20, 2020

    • Shu, S

  • Instruction Mode: Hybrid-Online and In Person
    Hybrid: rotational in person attendance. You will be notified of your eligibility to attend in person. Students who have not been notified of a seat should connect remotely until a seat is assigned. Enrollment limited to: non-Johnson Graduate students. There will be no enrollment from a wait list into a class if you have a time conflict or will put you over your maximum allowed credits.
    Enrollment limited to students who are able to attend in-person classes in the Ithaca area.

Syllabi: none

  •   Seven Week - First. 

  • 1.5 Credits GradeNoAud

  • Topic: Cognitive Perspectives

  • 21005 NRE 5150   LEC 002

  •  
    • T Online Meeting
    • Sep 2 - Oct 20, 2020

    • Shu, S

  • Instruction Mode: Online
    Enrollment limited to: non-Johnson Graduate students. There will be no enrollment from a wait list into a class if you have a time conflict or will put you over your maximum allowed credits.