HADM 4145

HADM 4145

Course information provided by the Courses of Study 2018-2019.

The movement towards a service-based economy has coincided with a fundamental shift in technology and manufacturing ventures to a business model and plan in which the value proposition and customer experience has become central. As a result, the service component of products, based on the value they provide to consumers, has become dominant. Additionally, business modeling for service-based businesses is inherently different from for product or technology ventures. Students interested in starting service-based companies as well as those interested in developing service-based business models for technology and new product startups will find this course relevant and useful. This is an experientially based course. Students will be engaged in the process of business model and business plan development throughout the semester.

When Offered Fall.

Permission Note Enrollment limited to: junior or senior students. Sophomores may be admitted under certain circumstances. This course is open to all Cornell students. Students from non-business disciplines are encouraged to attend.

Comments Co-meets with HADM 6145.

View Enrollment Information

Syllabi: none
  •   Regular Academic Session.  Combined with: HADM 6145

  • 3 Credits GradeNoAud

  • 15916 HADM 4145   LEC 001

  • Open to Junior and Senior. Graduate students must enroll in HADM 6145.