NBA 5640

NBA 5640

Course information provided by the Courses of Study 2015-2016.

Entrepreneurship and Business Ownership (EBO) is a comprehensive introduction to the key aspects of envisioning, starting and running a new business. Team taught by Prof. Steven Gal and Prof. Jason Hogg, both career entrepreneurs, EBO focuses both on concepts and frameworks in entrepreneurship and on "doing" entrepreneurship. Students will form teams, ideate new businesses, complete customer development, construct business models and work towards creating minimum viable products. Topics covered will include definition of the market, sales and distribution, competition, hiring and management of people, cash flow and financial management, making compelling pitches and raising capital. The course culminates in a capstone project of writing a business plan and presenting to a group of entrepreneurs and investors.

When Offered Fall, spring.

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Syllabi: none
  •   Regular Academic Session. 

  • 3 Credits GradeNoAud

  • 13818 NBA 5640   LEC 001

  • ***GM STUDENTS ONLY***. Non-Johnsons with permission of instructor. Add/Drop Dates: Johnson Students: August 10th at 8:00am to September 8th at 4:00pm. You may add or drop a full semester class after September 8th with permission of the faculty. A late fee of $100.00 will be charged for each add or drop transaction. If you are dropping after October 9th you will also receive a "W" on your transcript in addition to the late fees. Non-Johnson students may add themselves to the waitlists during their enrollment periods, however Johnson Students have priority into the classes and non-Johnsons will be enrolled: 1) IF seats are still available after Johnson students complete their enrollment period and 2) IF the instructor allows.