ILROB 2240

Last Updated

  • Schedule of Classes - January 14, 2015 6:16PM EST
  • Course Catalog - January 14, 2015 6:21PM EST

ILROB 2240
Social Influence and Persuasion

Course information provided by the Courses of Study 2014-2015.

Many of the most admired organizations are adept at using social influence to achieve their strategic objectives. This course reviews basic theories of social influence such as conformity, group polarization, and social facilitation to understand how social influence tactics can be used to make organizations more efficient and productive. The course also considers how these tactics can backfire when excessive agreement gives rise to groupthink and poor decisions. Concludes by exploring strategies for managing social influence processes to encourage creativity and innovation in organizations.

When Offered Fall.

Permission Note Enrollment limited to: 15 ILR sophomores or permission of the instructor.

Satisfies Requirement Satisfies the ILR Advanced Writing requirement.

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Syllabi: none

  •   Regular Academic Session. 

  • 3 Credits Graded

  • 15079 ILROB 2240   LEC 001

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